Monthly Archives: April 2013

Content Marketing on Facebook: Make it Viral

A lot of hype is created over the social media when it comes to content marketing. Content marketing is not limited to blogging alone. In reality, social media is an excellent platform for content marketing according to new surveys.

Nowadays, a lot of data is available online. Every business on Facebook should prioritize to its niche audience in order to fulfill the aspirations of its clients.

Here I share these tips and tricks about how to post content online and on Facebook:

Post Regularly

People like to enjoy fresh content. Posting it online on regular basis will help you to engage with more customers and online visitors. Every Facebook page is different and unique.

If you are creating an informative content for online visitors, post them on regular basis. If you aren’t able to create it on the daily and weekly basis, then at the most you can share information related to your niche audience. To have a business fan page in Facebook, post at least once in a day to attract your clients.
Moreover, make your position as an expert who is interested in providing information to their fans. People would like to take advice from you.

Don’t draw your post if you are posting useful content. Make it short and simple as people are interested to read quickly on the web. Your post should be user-friendly where users can click on your article.

Make use a Call to Action

Ask yourself what exactly you want. Your Facebook Post might receive useful feedback in the form of interactions. This isn’t necessary that if someone reads an excellent post and thinks to share with friend.

Remember, call to action is to provide information, ask questions, give link and provide an image.

For instance, if you are a furniture firm and have created an article about how to keep your furniture clean, post on Facebook like How to keep your furniture clean? Here are some tips and tricks (provide your article link here). Keep sharing with your friends!

Convey Value to Your Fans

Watch out! Know your customers and fans. Check out what kind of information they like, engage and their response. Through these, you could provide value to your fans. The best approach is to place different content and check out what kind of response they get.

By using Facebook Insights, you can have in-depth data about every post that is enabling you to grow and increase the scope of your business. In a way, this is an effective solution when you are engaging in content marketing.

Make Visual

A brand has to compete with an average FB user who has around 260 friends. There shouldn’t be any space for other space in news feeds. To make visual your post in the user’s mind, use photos and videos and increase your credibility in front of online users.

Make sure that you have reflected your company or brand through profile picture and cover photo. Hence, people can have an idea about your company. Visit us for professional Web Design and Web Promotion Services.

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